BROCHURE DESIGN

The silent salesman... at it 24/7 with NO let-up!





 

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Brochures form the backbone of any marketing programme that describes detailed information about a company and its products or services.

When planning to produce an information brochure one has to be mindful of the targeted end use and the type of information that needs to be shared in such a brochure. For instance investors would not find much appeal in a detailed technical brochure about a product... but rather would prefer an annual report or a company profile that clearly communicates the relevant financial information to help them make their decisions.

Nobody knows your company and its products and services like your own people, who can draw up an initial draft of the information to be inserted in the brochure.

A typical information workflow could be constructed as follows:

  • A brief introductory overview
  • Features & benefits list
  • More detailed descriptions of pertinent features
  • Concluding with guarantees and long term strategic benefits
  • Appendix, specifications tables or financial statements

If you are not confident in writing your own copy, we will write the final copy content for you, based on the draft that you supply.

 

Then... it is time for our designer to make your Brochures as impactfull as possible, to help your customers come to a favourable and well-informed decision to invest in your products and services.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

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